Bangkok is ranked the world’s fourth most searched tourist destination online in 2023, according to a survey conducted by eDreams Odigeo, one of the world’s largest travel companies.

According to the Traveloffpath website, Bangkok is Asia’s most popular tourist destination due to its unique blend of old and new architectures and culture, such as ancient temples like Wat Arun, the Grand Palace, the floating market and the vibrant Khao Sarn Road, a favourite destination for western back-packers.

The world’s top ten most searched for tourist cities, as ranked by eDreams Odigeo are:

1. London
2. Paris
3. New York
4. Bangkok
5. Barcelona
6. Istanbul
7. Tokyo
8. Rome
9. Milan
10. Madrid

Government spokesman Chai Wacharonke said Prime Minister Srettha Thavisin thanks all agencies concerned for their efforts to promote Thai tourism. He also thanked tourists for having faith in and liking for Thailand.